Emerging Technologies Specialist Susan Kantor posted an announcement on the CALIX listserv about "Snap & Go!", a Contra Costa County Library mobile patron support system to support QR (Quick Response) codes. I first heard about QR or "2D Bar Codes" for retailer loyalty marketing from a March 2010 Bloomsberg Business Week article. I learned more about QR codes a few months ago at a print industry conference, PINC (now Visual Media Alliance), in San Francisco. It is good to see a California library moving ahead with this and other customer service tools. Kudos to the CCCL and Cathy Sanford's technology team
Susan says the California public library system expanded its "services to people on-the-go by providing mobile access to downloadable audio eBooks, podcasts, reading recommendations, library catalog and account information, and more through QR codes and a new mobile website. The website is part of the Snap & Go project which links customers with cell phones to library services and information." The Contra Costa County Library used funding from a $60,000 BALIS (Bay Area Library & Information Service) Innovation grant to work with Quipu Group to develop a mobile patron support system for pushing new and existing library content and services into the hands of the growing number of people who want to access library services on the go. See the library's press release.